Skip to content
Boost Clinic Cheongdam

Clinic Story

Behind the Scenes: Opening Boost Clinic Cheongdam, Part 2

By · Boost Clinic Cheongdam

English adaptation of Dr. Lee's original Korean article. General information only — treatment is decided after consultation.

Hello, I'm Dr. Wangjin Lee, Director of Boost Clinic Cheongdam.

This is the second entry in our opening journal. Today I also want to share something a little different from the usual construction update.

The space keeps filling in

Since the last entry, we finished tiling and have now moved on to wall finishing and lighting installation. Looking back at the bare concrete frame we started with, it's starting to feel real.

Boost Clinic Cheongdam during the opening process, Gangnam, Seoul

Watching a space I'd only seen in renderings take physical shape has been satisfying in its own way — I've lost count of how many photos I've taken, comparing the floor plan to what's actually in front of me.

Standing in front of a camera is a different kind of nerve-wracking

This week also had us filming content for our social channels, along with new profile photos.

Being in front of patients, I'm completely at ease. In front of a camera, it turns out, I'm not — at all. I caught myself re-shooting the same profile photo more times than I'd like to admit, second-guessing every angle and expression.

Boost Clinic Cheongdam during the opening process, Gangnam, Seoul

Strange as it sounds, once this content starts introducing Boost Clinic Cheongdam to people, the unfamiliar hours in front of a lens felt worth it.

Building the team is as important as building the space

While we've been working on the physical space and the content, hiring has continued in parallel. Reviewing applications and scheduling interviews has taken more time than I expected — but finding the right people matters just as much as finishing the room.

Boost Clinic Cheongdam during the opening process, Gangnam, Seoul

It's been a busy week between the construction site, the shoot, and interviews, but every bit of it means we're that much closer to opening.

I'll keep sharing the honest version of this process. If you have questions about visiting Korea's dermatology and aesthetic scene as an international patient, feel free to reach out any time.

Message us on WhatsApp: wa.me/821072736699

Not sure which treatment fits you?

Send us a photo and your concern on WhatsApp.